Very Asian, very easy.

Shan’shi – the market leader for Asian specialities in Austria – offers an ample selection of Asian products to help with a no-fuss preparation of an authentic Asian delicacy at home.

Easily recognisable by its red-and-black design, the brand represents high-quality cooking ingredients that match perfectly in combination and are used for quick and easy Asian meals.

Shan’shi, as Austria’s largest Asia-Food provider, carries a range of products that create the typical tastes of Thailand, China, Indonesia, India and Japan. Shan’shi brings the finest specialities of Asia into the kitchen: Spicy sauces, noodles, exotic condiments, many Asian vegetable varieties, coconut milk as well as soups, ready-made sauces and prepared meals.

Shan'shi is the taste of fascinating Asia at home!

www.shan-shi.com

Try beating a market share of 97%!

Knabber Nossi – Austria's number one snack sausage

The Knabber Nossi brand has been on the Austrian market since 1979. The original idea has been converted into a proper market by continuously inventing new products and flavours.

To this day, ongoing innovations of different flavours have been following up the first snack sausage classic. Knabber Nossi’s huge success, being the original snack sausage, turned its brand name into a generic term for snack sausages in Austria, making it synonymous for “snacking is cool”.
Knabber Nossi is the alternative to crunchy snacks and any kind of sweets.

Fun and bold TV-Spots shape Knabber Nossi’s unmistakable brand personality.
Knabber Nossi – I like it!

100% brand awareness
97% market leadership

25 Mio units sold p.a.

(Source: The Nielsen Comp.)

www.knabbernossi.com

Your meal is ready!

This traditional Austrian brand offers an extensive selection of different products: Prepared meals in cans and dishes featuring popular Austrian classics such as beef-goulash, rice with meat, cabbage-meat casserole, lentils with bacon or pork escalope in mushroom sauce.

As for spreads, Inzersdorfer amplifies their range by complementing canned classic recipes like hunter’s meat spread, liver spread or lard-meat spread with modern compositions:

The “Wellness” line includes light and balanced convenience meals and patés for the health oriented consumer.
A quick and easy way for everybody to enjoy their favourite product!

Soups made according to popular Austrian recipes, a large range of premium vegetables as well as pasta sauces in a variety of flavours round off a wide array of meal choices.

67% market leadership ready-cooked meals
45% market leadership among spreads
95% brand awareness
(Source: Market 07, AC Nielsen)

www.inzersdorfer.at

Heavenly gentle to the young and old!

Contented faces…

Today as in the past Himmeltau children´s semolina can be recognized by the children´s faces gracing its package. However Himmeltau does not only bring on a contented smile to the faces of the very young. Whether Himmeltau is enjoyed by young or old: Each variety of the table-ready cereal blends is easily digested and very agreeable. Being the undisputed market leader in the semolina-pudding segment, Himmeltau also scores as a leading innovator: Himmeltau milk for children is the first of its kind that exactly meets the nutri-physiological needs of infants in their growth phase.

At 96% undisputed market leader of children´s semolina in food retail and chemist retail!
At 75% – brand awareness – an Austrian product by tradition!

www.himmeltau.at

Success can be light and easy!

Young, dynamic, inventive and likeable are the attributes that distinguish “Die leichte Muh” as a brand. A natural approach to lightness and pleasure.

Coffee milk and the first low-fat fresh milk with prolonged freshness guarantee enrich the breakfast table for an active morning start. The first “Coffee 2 go” in a non-chilled cup – delicious coffee from fresh beans with low-fat milk, lightly sweetened – combines lightness with pleasure any time of the day.

Ideas for further delicious low-fat milk innovations abound. TV-Spots featuring an uplifting lightness in sunny and blossomy surroundings underline the brand´s ambiance and convey to the consumer a bright perspective on life: Take it light and easy!

Nr.1 in the low-fat fresh milk segment
Nr.2 – behind Maresi – in the coffee-milk market

First coffee from fresh beans with low-fat milk non-chilled in the popular cup
(source: Maresi data, The Nielsen Comp.)

www.dieleichtemuh.at
 

For a golden coffee delight.

Maresi Alpenmilch – the original in the glass bottle since 1955 – is widely understood as a generic term for coffee milk in Austria.

Naturally pure, Maresi has been used by two generations of Austrians now to give their cup of coffee that golden finish.

What is it that makes this brand so persistent? Premium quality, a timeless design as well as a consistent brand management over the years have made Maresi into a classic. Its strong reference to nature, mountain pastures, sense of home and its commitment to Austria identify this brand. As a result, it was able to climb its way up to reach the status of an Austrian power brand in a continuously growing product portfolio and thereby secure its position on a level that is reserved for very few global brands.

95% brand awareness
98% distribution
50% market leadership
(Source: Market 07, AC Nielsen)

www.meinemaresi.at

Italy's sensuality.

The Bonelli brand represents exquisite Italian products in a distinctively classic black outfit. An embodiment of pure, Italian-style joy of life.

All senses are invited to go on a culinary journey through the Italian gourmet-world with Bonelli.

Bonelli’s product variety brings a piece of Italian food culture to the table. All of the pesti and antipasti are produced in Italy according to authentic recipes and by using carefully selected ingredients.

The preparation of any one of Bonelli’s “prodotti italiani” is as quick and easy as can be.

Indulge in Italy’s sensuality in your own home – anytime, with Bonelli!

www.bonelli-italia.com

Cool hits for cool kids!

With unique taste and a great design Siggi chocolate milk scores in the children’s milk segment.

In an environmentally friendly can with its attached straw Siggi chocolate milk for children does not only taste so good, it is also made from the best Austrian alpine milk and naturally free from preservatives and colourants.

Milk and cocoa at its best does now also apply to the Siggi Milk Snack! The new snack made of a delicious chocolate sponge and 50% creamy milk-filling freshens up Austria’s cooling aisles to the delight of young and old. Selected ingredients like milk, yoghurt and honey make sure this ideal snack is loaded with valuable energy for in-between-meals.